Liquid Sand ” Bond Girls”
OPI, the mega popular salon nail polish staple, churns out eight nail polish collections a year. And the more quirky and punny the name, the better. (Its best-seller, for the record, is the cult favorite red “I’m Not Really A Waitress.”)
There was an event yesterday to promote the launch of the nail polish powerhouse’s new “Liquid Sand line”, Called Bond Girls (a follow-up to its James Bond collection, out April 1)
I am a personal fan of OPI and I for one have always wondered how they name their polishes.
OPI talked about how they name their polishes yesterday stating :
Nail polish naming meetings consist of an unusual mix of people who just have a knack for puns: “Six crazy people from Marketing, Susan from Purchasing, and Elaine from Customer Service,” Weiss-Fischmann said. It takes roughly eight hours to name 12 shades.
Sounds like a fun meeting…I am not sure if I am punny enough to be invited to that one.
Kim was absolutely a dream to work with. I had to find a dress for a New York red carpet film premiere, and she came to my home with amazing options to get the look perfect. She nailed it, and was so kind and supportive! She really made me feel super confident for such an important event, and took the stress off of me for getting the look together!
It was so great to work with her, and I look forward to the next time :)
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Since 2016, BCLiving has had the privilege of sharing Kim Appelt's stunning video content on our website. Whether she's showcasing the season's hottest trends or revealing how to dress well on a budget, Kim's vast knowledge of fashion and the industry shines through in each segment. Over the years, we have received nothing but positive feedback from our hundreds of thousands of viewers about Kim's pieces, as her friendly on-camera presence both educates and entertains. As an editor, I have found Kim to be an incredible contributor who is an absolute pleasure to work with and I look forward to her videos each week.
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